CIHA 2016 in Beijing

34th World Congress of Art History

About History Press Release Sessions Schedule Activities Participants Venue Discussion Registration Closed


SENG, Eva-Maria
Pall Mall. From the Sportsground to the Urban Pleasure Ground

Session 11 Landscape and Spectacle

University of Paderborn


Today’s shopping malls and entertainment centres derive their name from a ball game, the pallamaglio, in which  a ball (pallia) is played over a long course with a wooden mallet (maglio) into an iron goal.

Those wide courses of several hundred meters of length were levelled evenly and usually planted most with two lines of trees on both sides for sun protection.

Since the 16th century, the game became very popular with Princes, burghers, at knight academies, and universities.

The PallamaglioPaille Maille or pall malltransformed the landscape into a place of entertainment and leisure.

The area in front of the town and castle turned into an extended abode, a designed intermediate space between town and landscape for sporting activities, entertainment, and amusement.

Often, these kind of entertainment landscapes formed the starting point for a transformation into malls, boulevards with a high residential quality, centers of entertainment with clubs, sports venues, and shops.The talk traces the phenomenon of ‘City and Landscape as Spectacle’ from a historical perspective and reflects upon the methodological approach of the process under political and socio-economic conditions.

Further, the process of naturalisation of cities, the conjunction of town and countryside by inclusion of ‘natural’ elements such as rivers, parks, and malls into urban planning shall be reflected critically under the auspices of a recreational landscap

SENG, Eva-Maria 

Eva-Maria Seng, Univ.-Prof. Dr. phil. (1961), art historian, chairholder of Tangible and Intangible Cultural Heritage at the University of Paderborn, Germany.

2009/2010 Chairholder of Chaire Alfred Grosser at Sciences Po Paris, France.

Studied Art History, History, and Empirical Cultural Studies/European Ethnology in Tübingen and Munich, Germany.

1992 doctoral degree at the Eberhard Karls University Tübingen, Germany.

2000 postdoctoral qualification (habilitation) at the Martin Luther University Halle-Wittenberg, Germany.

2006 offer of a professorship at the University of Paderborn after research and teaching activities in Halle, Germany and Zurich, Switzerland.

Research interests: Church architecture (17th - 21st century), history of architecture, architectural theory, and urban development (16th - 21st century). Discussion and reflection of issues concerning: Cultural heritage, monument preservation, restoration, rebuilding, reconstruction, authenticity, cultural landscape. Addressing theories of  ‘canon formation’ and ‘decoration’. Several research projects, including the research project “Kulturerbe - Sakralbauten” (Cultural Heritage - Sacred Buildings), DFG project “studiolo communis”, BMBF project “Wesersandstein als globales Kulturgut” (Wesersandstone as Global Cultural Asset).

Main publications: Der evangelische Kirchenbau im 19. Jahrhundert, die Eisenacher Bewegung und der Architekt Christian Friedrich von Leins, Tübingen 1995. - Stadt – Idee und Planung. Neue Ansätze im Städtebau des 16. und 17. Jahrhunderts, Berlin, München 2003.